What is the real trouble with the Occupy Wall Street movement these days? Nobody is making enough money off it! Anti-corporate sentiment is finally hip enough to be mass marketable again, so you can all retire those Che Guevara t-shirts at last, hippies. You’ve got a new brand now! MTV is busily producing some slick “Life of an Occupier” reality teevee program to explore this exciting new youth “lifestyle trend” to fill air time between ads for glow-in-the-dark talking sneakers and anusburgers or whatever it is ad men think the dirty communists secretly crave between their bouts of outrage, and now Long Island couple Robert and Diane Maresca have filed paperwork to trademark the phrase “Occupy Wall St.” for themselves, because it has killer brand potential.
From the Smoking Gun:
Asked if his move to stake a legal claim to “Occupy Wall Street” might be seen as a crass attempt to cash in on a movement that has a harsh view of corporations and capitalism, Maresca answered, “No.” Noting that he has a “practical business side,” Maresca added that, “If I didn’t buy it and use it someone else will.”
When he first checked the USPTO database, Maresca recalled, he discovered that a Brooklyn man had filed for a trademark for “We Are The 99%.” Still, he believed that “Occupy” would prove to be “a more powerful brand.”
Maresca said that he has visited the Wall Street protest site on several occasions and believes that corporations have too much influence on elected officials. While he has yet to mass produce any “Occupy Wall Street” product, Maresca said that he has inked some t-shirts with magic markers. Additionally, his wife has some experience making clothing and bags at home.
True that we’d rather see this guy and his wife make a few bucks busily scribbling “Occupy Wall St” with sharpies on bulk quantities of Hanes t-shirts rather than rows of limp hoodies emblazoned with #OWS in sequins cluttering the Juniors racks at JCPenney, which will probably happen eventually anyway, but still…”ugh.” [Smoking Gun/Observer]







{ 175 comments }
It's not like they could trademark "asshole" Eric Cantor has that one already.
He shares it (gleefully) with the rest of the GOP Congressional leadership.
~
Eric Cantor gleefully shares his asshole with GOP Congressional leadership. Got it. #rentboy.com
smells like freedom
Put André the Giant on the shirt over "OCCUPY," and I'll buy a thousand.
"Grifter Douchebag" was already taken, I suppose.
Saint Sarah snatched that up when she trademarked her name.
The patent is now being licensed to Herb Cain, I'm told.
Do you mean Herb Caen?
No, Herb Cain.
If you can't do good, at least do well.
I like their moxy…unfortunately it is more than offset by my disgust for people from Long Island.
It's truly what makes America great. (Long Island? Not so much.)
I had a rant about LI, but it got banhammered. Da f%4#&?
Srsly, that quote is often attributed to Ron Jeremy's mother.
I am going to trademark Rick Perry's hair.
Oh please. Logo already owns the patent.
Coming soon to Cafe Press.
At least they beat BoA to the punch.
OBEY is on my office door, even as I type.
I have the Obey Weiner Dog on my desktop.
Some guy from Goldman is already working on a plan to securitize the proceeds.
i was lost. then i was branded.
"…Branded!…friends are a thing unknown…..what do you do when you’re branded? Well you go on alone…"
"Branded, scorned as the one who ran. What do you do when you're branded, and you know you're a man? Wherever you go for the rest of your life you must prove … you're a man."
I'm an oldz.
You prove you're a man by watching other men pee.
I had the broken sabre action costume.
You know who else trademarked a name but ended up falling back into obscurity anyway?
Nope. Obscurity has that effect.
Robert Bork?
New Kids on the Block?
Rick Santorum?
Oh please, I can dream, can't I?
Yeah, it was that guy, whatshisname, can't think of it right now, it's on the tip of my tongue, it'll come to me and I'll get back to you.
HASH Jeans
M.C. Hammer?
Jesus never trademarked His name. EPIC FAIL! Over the years the proceeds would have been worth so much he'd never fit through the eye of any size needle. And with Jesusween just around the corner….
Guess the Marescas will now be job creators for 10-year-olds in Nicaraguan and Bangladeshi t-shirt factories.
You know who else used to pal around with Hitler, dress up in silk and wear Maresca?
J. Edgar Hoover?
Buffalo Bill?
His mann Goering?
Marcus Bachmann?
Ernst Roehm?
Eva Braun Libel!
Disney Presents
Not Exploiting or Marketing to Children: The Movie.
Can I trademark Kortney and her veggies???
ugh, I am sick of Kortney already. Deep throat the cuke and be done with it
Seriously…whoda thought a cuke had that much endurance?
Reminds me of-
"You know why women prefer cucumbers? 'Cuz they last more than 30 seconds."
"You know why…? 'Cuz they don't ask,'Was I the best?'"
Oh yeah, but will a cuke cuddle after? I think not!!
It's not a cuke, it's a Zucotti.
I have to admit, I like her there, but if it was a picture of a pornish bro licking the inside of donut while winking at the camera, I would get sick of it. So maybe, like, at least the picture should change.
She's been trademarked numerous times already.
Sure, I'll buy the OWS ladie's panties.
And then you could have a sale…
OWS ladies panties half off
The ones with "Occupy THIS" on the front?
…and now Long Island couple Robert and Diane Maresca have filed paperwork to trademark the phrase “Occupy Wall St.” for themselves, because it has killer brand potential.
Way to make yourselves well-known and unpopular at the same time, Bob and Diane.
~
Good marketing.
She shouldn't have broken up with Jack.
How about "Occupy Wall Drug"?
Dang, that might be too damn obscure.
I got it.
Thank goodness at least one person did. It was a roll of the dice. I mean, who the fuck has been to South Dakota?
I haven't, but my friend did, and got a "I Dug Wall Drug" coffee mug…so I got it…
In Minnesota the "I've Been to Wall Drug" bumper sticker is as common as run over raccoon carcasses and just about as enjoyable.
I didn't get it. As far as I can tell you were making a reference to Pink Floyd or something.
I totally know!
Where the Heck is it?
South Dakota's favorite tourist attraction!
I thought it was the Corn Palace?
A shout-out to Mitchell, South Dakota.
35 hellish minutes of my life I will never, ever get back. To think I chose that over the Badlands.
Not if you've driven through South Dakota.
Hopefully, when the NEW Beavis and Butthead starts up again this week, they will observe the MTV show about the Occupy Wall St. protests and have some witty acerbic comments on the whole thing that will put the movement in perspective for us all.
Heh heh….OWS, butt cheeze!
Fire!! Fire!!
*announcer voiceover* "The Revolution Will Be Televised" will be right back. And now, a word from our sponsors.
*roll commercials for Tide™, Snuggle™, Cascade™, and Glad Hefty-Bags™.*
What no hard dick pills? COMMUNIST!
This is MTV, which targets teenagers and college kids, not geriatrics who need boner pills.
Yeah. The teen equivalent of boner pill ads is acne treatment ads.
This is good news for Proactiv®.
Or Axe Body Spray.
(Hint: Take a shower you stinky fucker, you'll get laid quicker)
Well it's good to see MTV preparing a show on Occupy Wall Street, as their documentary shows are always the height of class and highly educational.
Maybe they can get Snooki and The Situation to head on down to Zuccotti with a film crew.
that would be funny
Hopefully all the slogans will be pixelated out so as not to offend the sensitive eyes of their viewership.
Or so as not to offend their advertisers.
Teetards
I'm still waiting for my cybersquatting on dontteabagonme.net to pay off.
Almost as brilliant an idea as the Pocket Fisherman or the "Fun With Acid and Broken Glass" Playset.
Invisible Pedestrian FTW!
It's almost Halloween, I'm sure Irving Mainway is gearing up!
I wonder if his t-shirts will promote the drum circle?
No, just circle jerking.
“If I didn’t buy it and use it someone else will.”
"If we didn't go kill brown people… someone else would!"
"If we didn't poison and kill the planet… someone else would!"
I am gonna be soooo rich!!
If I wasn't the most prolific serial killer in America, it would just be some other guy.
Let's let the magic hand of the free market dictate if this protest is viable and sustainable. EMERICA!!!!!!!
My contribution to OWS. Pass it on. Thanks. http://www.youtube.com/watch?v=o0Kr1lHgggU
Worst Ed Hardy product line ever.
Good. When they're shitting on cop cars; they can wipe their asses with the tee shirts. Everybody wins.
I’m sure all the proceeds go to a worthy cause like a gold plated dog house and a Gucci shoe tree.
It's very job creator-ey.
My next handmade t-shirt honoring these vile carpetbagging folks, will be shipped free of charge to Idiots Mareska if they can decide which key word[s] in its inked catch-phrase is an anagram of their name:
"Oops — my Karma ran over your Smegma."
Not since Joey Buttafuoco has Long Island shown the world such class.
Tee-Hee
"Buttafouco"
HIPPIE! HIPPIE! OVER HERE! HIPPIE!
WHO ARE YOU WEARING!?
Just a week ago I asked an aging, clueless member of our town's Republican Committee who it was on his (Che) t-shirt. He didn't know and thought it was 'some guy in a movie in the 80's'. I took great pleasure informing him he was wrong and watching him get whiter then Republican White.
“If I didn’t buy it and use it someone else will.”
That's the kind of attitude that led me to a 35-year career in drug abuse.
But you can't beat the pension.
LOL. Dang, you beat me to that one.
Back in the day when cocaine was so plentiful, my position was that this was a dangerous, harmful drug, and if anyone around me had any, it was my duty, my moral obligation, to snort as much of their cocaine as I possibly could, in order to save them from almost certain peril. I owed it to them.
Also, it was my mission to help destroy the evidence, in case law enforcement showed up.
I never chewed on a bindle… you never know what kind of toxins are in that paper.
it's too bad one of the righteous didn't think about doing some trademarking before hand. Then, when some parasite came along to make a greasy buck off the the name, the owner of the brand could give them a hearty "fuck you".
If there's money to be made, you know who's gonna elbow their way to the head of the line.
Not if this one doesn't get there first.
I knew who it was going to be, but dammit, EQ, a little heads up would be nice when you link to that particular pic. Please.
I have trademarked the word "the." Now pay me, bitchez, I know you been using my word. Fucking pirates, its stealing, you know.
Is "teh" next on your list? You'd make a killing from Breitards alone…
I have intellectual property rights for "I" and "i" so by my figures you owe $.35 for that statement.
I've trademarked the trademark symbol. You have to skate to where the puck is going.
Occupy Hollister.
Why? You got a thing for onions?
For years I thought all those Hollister shirts were referring to a town in Massachusetts where my uncle lived. I finally figured out he lived in Holliston and there was no such place as Hollister. Now I know that there is. Thanks for the geography lesson!
Not just a place, but the home of CA's Hell's Angels, and other bike gangs.
(I think.)
See my comment earlier. This shit is like the bastard child of Ed Hardy and Affliction.
Suddenly, intellectual property reforms get added to the list of protesters' demands.
I tried to trademark douchnozzle, but John McCain already had it.
I'm kinda surprised that Sarah Palin Inc.™©® didn't already think of this.
It's called Pie Spy I think
Karma dictates that 'Rob and Di' wake up tomorrow with several hundred protestors occupying their front lawn.
The revolution will be trademarked.
And branded.
Before any of you get any wise ideas, I'm trademarking that.
Hey all, please be sure to check out my new line of Wonkette merchandise! Everything has been previously worn by Reilly Waggaman, I swear!
Breitbart already has exclusive rights to his undies, I hear…
Breitbart Libel!
Truth is a defence against that, you know…
Yes, but was it game worn? …and did Riley score while wearing?
So their business plan is to intentionally target the self proclaimed unemployed/under-employed. Hard to believe others haven’t cornered this market already.
Ever watch daytime TV? It seems like half the ads target the unemployed, mostly ads for trade schools and the ripoff on-line "universities".
So now each Occupy protest will have a guy selling bootleg t-shirts for ten bucks. Job creation!!!
CAn I get one with Dancing Bears being shot by rubber bullets?
Is it just me, or does that "Invest in Girls" ad seem just a bit creepy?
I have one thing to say to these ass-clowns: You're Fired ™.
I thought The Donald already had that one trademarked?
The Occupy Wall Street(c) Cigar Guillotine for the stogie smoking plutocrat on your holiday list!
That would look good with my OWS-branded top hat and monocle.
"Rob and Di, sitting in a tree,
g-r-i-f——t-n-g."
Bill Hicks would be shitting himself right now. "That anti-marketing dollar is huge right now, Bill!"
Oh, now you're going for the anger market. You should do well, that's a good market.
I read that as "growing market." Which is also true.
"I'm just trying to plant seeds. Maybe one day, they'll take root – I don't know. You try, you do what you can. Kill yourself."
"…..no seriously kill yourself. "
One of the greatest comedy bits of all time in my book.
Here's a ditty 'bout Bob and Dia-ane,
Trademarkin' a phrase out from under the group trying to stick it to the man.
If "The Summer of Love" is trademarked the why not this? Pretty soon Occupy Wall Street, Inc. will be cranking out Chinese memorabilia and bundling campaign contributions like crazy… It's the American Way. Hey, I better trademark that phrase!
meh.
i'm more pissed that i'm not allowed to buy 'vanity fair' napkins.
Every Fucking Thing™. There. Now. Pay up!
"If I didn't act like a total douchebag, someone else would."
Yeah, you wouldn't want someone else to beat you to it. Congratulations … douchebag.
Occupy Wall Street (c) Che Chia Pet makes a great stocking stuffer.
As soon as OWS is immersed in mud and those damn hippies get down and dirty, I'm gonna sell some advertising on the only tv channel covering the love-in.
OT: what a f@#$ing tool. http://thecaucus.blogs.nytimes.com/2011/10/25/10-...
I lasted for 2 minutes! Do I win?
If you could work abandonned storage unit auctions into the concept, a show about OWS could be a winner in the 18-35 demographic.
Don't forget a liberal dose of boobies. Every body needs boobs.
Do Bob and Diane seriously believe some giant financier is going to come along and offer to buy out their copyright? I think they've been ingesting Sharpie fumes.
" This is a song 'bout Bob an' Diane,
Two 'Merrican kids doin' the best they can….."
the Occupy Wall Street flamethrower!
if it hasn't been done, i think trademarking Santorum would be a great idea.
A One Percenter looked down from his office and had the idea: Just in time for Christmas giving. Get the hottest T-shirts around for $10, or two for $20.99, or three easy monthly payments of only $8.50. We would take credit cards, if verified with a Social Security number. Let's snake some cash out of these filthy hippies. Then this asshole couple on Long Island snaked him instead.
“If I didn’t buy it and use it someone else will.”
If I weren't a total asshole, someone else would be
/fixed
Little ditty, bout Bob and Diane, two American olds trying to cash in as fast as they can.
I don't know what is sadder, that they are recognizing a business opportunity through this mass restlessness, or that they are known to make clothes and bags in their home. In that case, seeing Russia from land in Alaska is after all, a foreign policy credential.
I see the Marescas and the Salahis at an all-inclusive resort enjoying umbrella drinks…
Are you against capitalism or against the excesses of it? These folks are looking to make an honest buck off a tangible product. They're not selling OWS branding futures repackaged as leveraged funds. This is how the system is supposed to work. Nothing wrong with mom and pop revolutionaries.
Union Label Libel!
Fuck this guy.
That is all.
Ah yes, the prescription acne treatment that's been proven to work, but no better than the old off-the-shelf treatments like Clearasil, only it's a hell of a lot more expensive.
Herp Derp? (forgive me, I just heard of this meme yesterday and don't know if I have utilized it correctly.)
But on the other hand, a man's not so handy to be sliced up and served with a little vinaigrette or ranch dip. A girl's gotta eat.
But it has way cooler side effects, especially if you snort it.
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