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DEMONS

Mark Penn Unveils New Microtrends: ‘Buyers’ And ‘Sellers’

Obese, constipated hell monster Mark Penn has written a new edition of “Microtrends” — no not the book about how to lose a Democratic primary with a Clinton, but the Wall Street Journal column about pornography! IN WHICH HE WRITES: “Running counter to the pack is almost always the key to real success.” Complete pornography! FURTHERMORE: “Most of the microtrends being created by the financial crisis have been about resetting our tolerance for risk.” In other words there are three Microtrends right now: people taking on risk, people taking on no risk, and people just sitting around doing whatever. So granular! But which one gets to be prom queen hmm?

What we have here are two main extreme groups, Microtrend groups. Each Microtrend group gets a funny name of course, that’s why making stuff up is such a delight! In this case we’ve got steers & queers:

These “Fearless Freddies” are the ones who had the stomach to invest in Citigroup when its share price dipped below a dollar. They are the ones buying oil (and oil stocks) as it hits new lows. They are down in Florida looking for condos and checking out the foreclosures. They are either the smartest people in this changed economy — or the dumbest.

Unlike the “New Mattress Stuffers” I wrote about in December, who are loading up on guns, gold and home safes, these investors are hoping that a comeback will come more quickly than most experts expect — a comeback they hope will make them rich.

So either people who think the economy is near the bottom, or those who don’t. Microtrends!

Who is a Fearless Freddie? Warren Buffett is a Fearless Freddie! It could cost him very dearly! WHO KNOWS? Microtrends.

Oh and then there are these dandies:

Most investors are “Go-With-the-Flow-ers” — they have sold some stocks, held on to others and are just waiting to see what happens before doing anything drastic. They are not controlling their fate and rather are awaiting the outcome to see how they do.

Who knew that “Most investors” could form a Microtrend group, defined by caution during a recession?

Alas:

Pick one — be [a] Mattress Stuffer, a Fearless Freddie, or a Go-With-The-Flow-er, and arrange your life accordingly. If you want to join the fearless group, run, don’t walk to the housing and stock markets; buy more financial-sector stocks; and think about starting your own business and leaving your big corporate employers. Plan on inflation not deflation, and buy the car, and maybe the TV set, of your dreams.

We don’t wanna pick. No picking. Stop this. Stop.

Bungee-Jumping in New Economy [WSJ via Gawker]


1:15 PM on Tue March 31 2009
By Jim Newell
2016 Views

  1. He never foresaw the microtrend of “PUMA’s. FAIL.

  2. SayItWithWookies says at 1:20 pm, March 31st, 2009

    Who knew that “Most investors” could form a Microtrend group, defined by caution during a recession?
    Macrotrends: the new Microtrends!
    Also, anyone who says “Fearless Freddies” and “New Mattress Stuffers” should be legally required to stay at least 100 yards away from all elementary school playgrounds.

  3. user-of-owls says at 1:21 pm, March 31st, 2009

    I’m reasonably assured that running counter to the pack is NOT the key to real success when you are being chased by wolves.

  4. Fox n Fiends says at 1:22 pm, March 31st, 2009

    there’s a microtrend in his pants

  5. KittyDiva says at 1:23 pm, March 31st, 2009

    So, so what, I’m still a rock star
    I got my rock moves and I don’t need you MARK PENN

    Na na na na na na na
    Na na na na na na.

  6. ManchuCandidate says at 1:25 pm, March 31st, 2009

    Fatboy Bowzer rites: “Running counter to the pack is almost always the key to real success.”

    Yes, Bower. It’s true. Like the time everyone told me that you should know the terrain (physical or metaphysical), whether it be climbing or hiking or running an election. Mark Penn went against the pack by denying any knowledge of the Dem caucus system and ignoring the charismatic black man riding in from Chi-town on a unicorn. Look how well it worked out for Preznit Hilsbot.

  7. Tommmcatt says at 1:25 pm, March 31st, 2009

    When they write the story of the decline and fall of the Great American Empire, whole chapters will be devoted to Marketing Professionals, who, like Nero before them, fiddle around with inanities while Rome burns.

    Useless, and paid for it.

  8. Capitol Hillbilly says at 1:26 pm, March 31st, 2009

    He might be constipated nowadays, but a friend of mine has a horrifying story about Mark Penn coming over to his house, eating everything in the refrigerator, and then stopping up both of the toilets in the house.

  9. sevenrepeat says at 1:28 pm, March 31st, 2009

    microtrend is the new also. also. microtrend.

  10. Pop Secret says at 1:31 pm, March 31st, 2009

    Oh, come on, like Mark Penn is going to give away his A-material for $1.25 on the pages of WSJ. But his multimillion dollar advice is totes worth it. Just ask Hillz!!

  11. Noodle Salad says at 1:31 pm, March 31st, 2009

    Fearless Freddies is part of the TruckNutz macrotrend. Speaking of which, I actually saw trucknutz in Montgomery County yesterday. So awesome.

  12. shanemacgowan says at 1:36 pm, March 31st, 2009

    He left out the “live-in-a-tent-ers” and “sell-your-body-to-buy-formula-for-the-baby-ers.” There are alot more of those than there were six months ago, so maybe that’s a Macrotrend.

  13. Tommy Says Soooo, Jugdish! says at 1:37 pm, March 31st, 2009

    When Mark Penn has his back squeegeed to rid himself of the flop sweat, does he run his lizardly tongue along the edge and say, “Mmmmmmmmmm, pheromones”?

  14. specialed says at 1:40 pm, March 31st, 2009

    I’m a stuffed, fearless mattress Freddie. or a flow stuffer.`

  15. joeybrill says at 1:40 pm, March 31st, 2009

    Ya can’t stuff a mattress when there’s a fat pillow biter holding it down! Move on, Mark Penn!

  16. Son of Mark Penn says at 1:40 pm, March 31st, 2009

    What he’s saying is that there are three kinds of people, people in the middle, people on one end and people on the other end.

    BRILLIANT

  17. CorkPopper says at 1:47 pm, March 31st, 2009

    Tommy Says Soooo, Jugdish!: Dude. It’s lunchtime. Although maybe I should thank you, you just saved me from buying any food…

  18. Atlas Spanked says at 1:47 pm, March 31st, 2009

    Penn’s not interested in cogent analysis. He’s trolling for corporate motivational speaking fees. You know, that free market of idiocy where three-piece retards pay huge appearance money in return for pat slogans and meatball management tips. It’s a racket kinda like cheerleader camps or chastity conventions for teens, but with lots more cash.

    Look for this to soar up the non-fiction charts.

  19. Pop Secret says at 1:50 pm, March 31st, 2009

    MICROTREND! There’s just two kinds of people, Mr. Penn: MY kind of people, and assholes. It’s rather obvious which category you fit into. Have a nice day.

    [i]My apologies to John Waters and Connie Marble[/i]

  20. Accordion-o-rama says at 1:52 pm, March 31st, 2009

    Those “granular”s can actually help with constipation.

  21. ManchuCandidate says at 1:53 pm, March 31st, 2009

    Atlas Spanked:
    That’s the beauty of today’s hobo-conomy. No one has money to pay Mark Penn’s feed bill.

  22. Pop Secret says at 1:55 pm, March 31st, 2009

    And assholes who can’t use WordPress tags. Microtrends: is there nothing you can’t explain? Or at least reduce to cutesy marketing-speak vacuities?

  23. WadISay says at 1:58 pm, March 31st, 2009

    Pop Secret: This may seem like so many innanities to you, but it’s gospel on any of the several planetoids circling Mark Penn’s ass.

  24. Anonymous Office Zombie says at 2:15 pm, March 31st, 2009

    Dear WSJ,

    I have a microtrend of an offer for you. Fire Mark Penn and hire me. I may lack his particular skills in the ugly, fat, and obnoxious departments, but I promise to churn out the same low-grade, sophomoric garbage for half his asking price.

    kthnxbai

  25. Mattress stuffer…is that what the kids are calling it these days?

  26. sevenrepeat says at 2:17 pm, March 31st, 2009

    Pop Secret: pink flamingos. classic WIN!!

  27. HoboNutz says at 2:27 pm, March 31st, 2009

    Is there a microtrend for asshats? We can make up a name and call them “Penn-ers”

  28. Georgia Burning says at 2:28 pm, March 31st, 2009

    I always wondered why we waste perfectly good wood pulp on books like this, instead of making it into boxes so the asshats who quote them like a gospel could pack up their personal belongings after they’re laid off.

  29. norbizness says at 2:48 pm, March 31st, 2009

    “Getting to the buffet 3 hours before it opens, handcuffing yourself to the door, and peeing in a Big Gulp cup should nature call, is the key to getting the freshest creamed corn and beef tips in rice.”

    P.S. I thought the words “micro” and “Mark Penn” cannot exist in the same vicinity without the protection of quotation marks, lest some explosion occur.

  30. HipHopOpotamus says at 2:50 pm, March 31st, 2009

    Is Sean Penn using ‘Mark Penn’ as a pen-name so he can pen a future article about how penning animals is wrong? If so, I think he needs to join the Pen 15 club to learn the secrets behind not using your last name when adopting a pseudonym.

  31. chascates says at 2:53 pm, March 31st, 2009

    Isn’t Mark Penn just a fat Jim Cramer who doesn’t shout as much?

  32. Suds McKenzie says at 3:16 pm, March 31st, 2009

    I have a micro trend for you, … its in my pants! One moment while I wip it out.

  33. problemwithcaring says at 4:45 pm, March 31st, 2009

    Which of these three groups is most likely to come out ahead? I believe that one of the extreme groups is going to get it right, and those doing what the pack is doing will simply wind up on a roller coaster ride to nowhere.

    If he didn’t write that 15 minutes before turning it into his editor, then I must lower further my opinion of Hillary Clinton.

  34. These microtrends are so boring. When can he write about “Get Stoned all Day on the Sofa-ers”. This is the life-trend that I aspire to.

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