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POLITICAL MUSICS

First-Ever MTV Political Ad Stars ‘Both Ways Barack’

We miss you 'Downtown' Julie Brown!For many moons, MTV was the channel where you could watch Downtown Julie Brown in her fingerless gloves talking about music, and then the Genesis video with the Claymation people would come on, and you could dance around your living room wearing your jelly bracelets and baggy neon shorts. Sadly, those days are over now and the only thing on MTV is a series of progressively more depressing/humiliating reality shows featuring drunk idiots who have sex with each other in the shower. But now there will be political ads, too, on this channel that never allowed political ads before, and the first one just aired! It is shockingly bad.

“Both Ways Barack” just doesn’t have the same ring as, say, “Hanoi Jane” or “Tricky Dick.” Plus, telling MTV watchers that Barack Obama is always “straddling” things will not make him any less popular.

Let Freedom Ring: Both Ways Barack” [YouTube]
Barack Obama Attacked In First National Political Ad Ever To Air On MTV [MTV News]


2:47 PM on Thu July 24 2008
By Sara K. Smith
3732 Views

  1. ManchuCandidate says at 2:51 pm, July 24th, 2008

    Reality killed the Video Star…

    “you could dance around your living room wearing your jelly bracelets and baggy neon shorts”

    BTW, do you happen to have photos, Sara?

  2. Advocatus_Diaboli says at 2:51 pm, July 24th, 2008

    At the risk of stating the obvious, is McCain now admitting he’s a “flip-flopper” and being so is somehow better?

  3. Buffy and Hildegard says at 2:53 pm, July 24th, 2008

    He can “hold two positions at the same time” and “wants to have it both ways”? Sick bastards. Also, is it me or is this thing painfully dated? Even the narrator sounds like the guy who used to do the recap at the top of continued episodes of Soap or Too Close for Comfort. (Oops — just dated the hell out of myself.)

  4. shortsshortsshorts says at 2:53 pm, July 24th, 2008

    This will be followed by an ad for “coin slot cleanser.”

  5. SuperRounder says at 2:54 pm, July 24th, 2008

    The fact that this may be airing during “A Shot at Love with Tila Tequila” makes me warm all over.

  6. SayItWithWookies says at 2:56 pm, July 24th, 2008

    So McCrone just wrote off the bi-curious vote?

  7. WagTehGod says at 2:56 pm, July 24th, 2008

    People still watch MTV?

  8. BadNewsJack says at 2:58 pm, July 24th, 2008

    I wonder how this will affect the douchebag vote.

  9. LucyHoneychrrch says at 2:58 pm, July 24th, 2008

    The narrator sounds like the same narrator from my fifth-grade filmstrip on the life of the amoeba.

  10. CrunchyKnee says at 3:00 pm, July 24th, 2008

    Buffy and Hildegard: “dating yourself” I thought that was the M.O. of most Paultards?

  11. shortsshortsshorts says at 3:02 pm, July 24th, 2008

    So Barry is into the 69?
    I think this video should be 86′d.
    And Walnuts is 72.

    NUMBERS!!!!!!!1!

  12. Toonces says at 3:05 pm, July 24th, 2008

    And all twenty or so MTV viewers are going to be swayed by that shitty commercial?

  13. BigLar says at 3:06 pm, July 24th, 2008

    Buffy and Hildegard: Not that your avatar or name would have dated you…..

  14. MoodProcessor says at 3:07 pm, July 24th, 2008

    MTV has lost all respectability with this ad.

  15. shortsshortsshorts says at 3:07 pm, July 24th, 2008

    Toonces: Best to keep in mind that he’s got the under 18 vote pinned for this…

    WALNUTS isn’t out of touch AT ALLLLLL….

  16. So it is the land of confusion?

  17. polymath says at 3:09 pm, July 24th, 2008

    According to F. Scott Fitzgerald:

    “The test of a first-rate intelligence is the ability
    to hold two opposed ideas in the mind at the same time,
    and still retain the ability to function.”

  18. 4everjung says at 3:09 pm, July 24th, 2008

    That video no good. The song was boring, no Snoop Dogg cameo and no girl on girl action. MTV’s standards are definitely slipping.

  19. NebraskashireGentry says at 3:12 pm, July 24th, 2008

    Toonces: the majority of those twenty viewers are the “stars” of “The Hills”.

    they’ve already decided to vote for McCain.

  20. MrAgro says at 3:13 pm, July 24th, 2008

    Baracking the Vote.

    i hate myself.

  21. Lazy Media says at 3:16 pm, July 24th, 2008

    Here’s their next ad. No charge, fellas.

    Are you tired of presidential candidates who want to have it both ways?

    :: shot of irritated, big-haired woman shaking her head at her console TV.

    Tired of the same old politics? Tired of flip-floppers? Wish there was something different?

    :: Woman looks up at narrator curiously.

    Well, then you need to try MAC-CANE!

    :Woman smiles joyously.

    Mac-Cane, the space-age, patented solution to all your governing needs! Mac-Cane is revolutionary, but time- and torture-tested. Endorsed by leading experts! Washable, nontoxic and economical. Mac-Cane!

    *McCain is not sold in stores. Side effects may include drowsiness, irritability, and sudden, unexpected brushfire wars. Not available in California, Massachusetts or the District of Columbia.

    ::Woman: Thanks, Mac-Cane. Now, my troubles will soon be over!

  22. Larry McAwful says at 3:18 pm, July 24th, 2008

    This sounds like something that idiot VJ Kennedy might make. But there’s plenty of stupid out there besides Kennedy’s. The group that made that ad, some weird outfit called “Let Freedom Ring,” calls the Girl Scout of America a “radical organization.” So take them with a grain of salt. Or a thin mint.

  23. SuperRounder says at 3:19 pm, July 24th, 2008

    “Both Ways Barack” makes a promise Hopey could never deliver on. Sorry boys.

  24. itgetter says at 3:25 pm, July 24th, 2008

    They’ve played this commercial on MSNBC as well, but it’s far more suggestive on MTV.

  25. NoWireHangers says at 3:28 pm, July 24th, 2008

    I’d sooo have a threesome with 2 Baracks.

  26. Sean O says at 3:30 pm, July 24th, 2008

    From our friends at Fox News, their current front page:

    http://img165.imageshack.us/img165/3955/fauxxq8.jpg

    At least the speech in front of hundreds of thousands is above the Alien story.

  27. JTFC, who is running that campaign anyway?

  28. So the “M” now stands for “Moron”?

  29. Sean O:

    PUPPET SHOW

    SPINAL TAP

  30. SuperRounder: This is why Edwards drinks and impregnates stray females.

  31. Lascauxcaveman says at 3:55 pm, July 24th, 2008

    If it was VH1, they could run this ad before that classic Joni Mitchell “Both Sides Now” video.

    That is, if VH1 isn’t all ‘reality’ programming these days. Been a long time since I got cable.

  32. TheMac says at 3:58 pm, July 24th, 2008

    Are the youngins’ really going to do anything more than snicker at this ad. I mean, seriously…

  33. problemwithcaring says at 4:10 pm, July 24th, 2008

    WagTehGod: Diabetic shut-ins.

  34. TheMac: The reality tv crowd is absolutely stupid, trashy, and low-classed enough to still be a swing vote this election.

  35. irisheyes says at 4:42 pm, July 24th, 2008

    OMG I know that voice: I live in the Philly area and we have furniture clearinghouse store called “The Dump”. I swear, I can hear that guy saying, “This Friday, Saturday, and Sunday only, leave your checkbooks at home ’cause we can’t take your money. Hundreds of handmade Indian rugs with no payments until November of 2009. To the Dump, to the Dump, to the Dump, Dump, Dump!” True stuff.

  36. Redhead says at 4:55 pm, July 24th, 2008

    Well, that IS the network with the lowest standards (other than, of course, Fox News, where “Fair and Balanced” manages to mean “I just thought up some random crap, let’s assume it’s true and call it news”).

  37. thecitydesk says at 5:03 pm, July 24th, 2008

    I’m pretty sure that one of the fonts used in there is from “Remote Control.”

    So, I guess they’re trying to appeal to MTV viewers of the late 80s or so.

  38. regisgoat says at 6:06 pm, July 24th, 2008

    I’m so glad they’re using warm, crumbly, trustworthy middle-aged voices on MTV. Good for them. Can you not see these McCain people going “William Holden, that’s what we need here.”
    I mean, they did not have the temporary brains to use some conservative 20 year old for a narrator, one of those voices who puts a question mark at the end of every sentence? Like, Obama? He’s worse than a flip-flopper? Y’know?

  39. schvitzatura says at 11:07 pm, July 24th, 2008

    Wubba wubba wubba, resquiat in pace…

  40. DC or bust says at 11:14 pm, July 24th, 2008

    I think the voice they picked is funny and actually kind of charming, H’s warm and knows
    the script is enough to tell the story without having to be one of those ridiculous over-the-top
    sinister “movie trailer” voices. Because the guy is friendly, I actually listen to it!
    They knew what they were doing. It breaks through BECAUSE it’s like listening to your favorite wise Uncle Frank who has seen it all before and knows a politician when he sees and hear one. People want advice from someone who’s been around the block - not from some snot-nosed kid who doesn’t have enough life experiences to recognize when he’s being sold a bag of dried oregano!

  41. GunsAndBitters says at 12:07 am, July 25th, 2008

    I’m not sure what holding two positions at the same time would even look like, but why wouldn’t you want a man who could do that?

  42. SwanSwanH says at 1:43 am, July 25th, 2008

    Hey Marty Quinn: “Big time” is a post-Genesis Gabriel song/video.

  43. teddytoad says at 2:39 pm, July 25th, 2008

    My God, I’d love Both-Ways Barack.

  44. moviechick says at 2:51 am, July 26th, 2008

    MTV? Sorry McCain, you guys are barely cool enough for Lifetime.

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