The most important thing to know about the Pepsi Center is that it smells like fresh-baked chocolate chip cookies at the entrance. The reason this is important is that you will get lost a million times, because the whole thing is designed like a labyrinth for repelling enemy invaders: all hallways and floors look exactly the same. You walk by a bunch of weird chests full of “media equipment” (sex harnesses and meth) and you say, OK, the press area is on the right after these heaps of electrical wire, and then you turn around and there are heaps of electrical wire everywhere. Obviously, the only way to orient yourself is to follow the smell of baking cookies. MORE »