Beat sweeteners

Wonkers are all media elites and State Department retirees, so we don’t need to explain to you that a “beat sweetener” is a puff piece about a person, place, or thing meant to guarantee further access down the line. And that seems to be the purpose of this New York Times piece on Mitt Romney […]

A “beat sweetener” is when a reporter flatters a loathsome official, in hopes that the newsmaker’s press person will send news releases a few minutes before that same statement goes out to the entire media world — and that’s how a political journalist Wins the Morning. Today’s beat sweetener is about Congresslady Debbie Wasserman Schultz, […]